Whether one likes Serena Williams or one doesn’t, she is a global star. As a star, her idiosyncrasies tend to become reference points – the way she speaks, walks, what she wears and, of course, her retirement from tennis, especially as splashed by Vogue. Those who do not read Vogue either because it is not their staple or because they do not have the access can read the story of the exit of the star’s star, a success story that takes us away, even if temporarily, from the disheartening stories of mass helplessness, violence and unhappiness all over the world – Nigeria, Sierra Leone, Ukraine and where else! All the pictures are as used in the original but they have been re-arranged and fewer here.
AS TOLD TO ROB HASKELL
PHOTOGRAPHY BY LUIS ALBERTO RODRIGUEZ
STYLED BY GABRIELLA KAREFA-JOHNSON
This morning, my daughter, Olympia, who turns five this month, and I were on our way to get her a new passport before a trip to Europe. We’re in my car, and she’s holding my phone, using an interactive educational app she likes. This robot voice asks her a question: What do you want to be when you grow up? She doesn’t know I’m listening, but I can hear the answer she whispers into the phone. She says, “I want to be a big sister.”
Olympia says this a lot, even when she knows I’m listening. Sometimes before bed, she prays to Jehovah to bring her a baby sister. (She doesn’t want anything to do with a boy!) I’m the youngest of five sisters myself, and my sisters are my heroes, so this has felt like a moment I need to listen very carefully to.
A woman in the world of Tennis
Believe me, I never wanted to have to choose between tennis and a family. I don’t think it’s fair. If I were a guy, I wouldn’t be writing this because I’d be out there playing and winning while my wife was doing the physical labor of expanding our family. Maybe I’d be more of a Tom Brady if I had that opportunity. Don’t get me wrong: I love being a woman, and I loved every second of being pregnant with Olympia. I was one of those annoying women who adored being pregnant and was working until the day I had to report to the hospital—although things got super complicated on the other side. And I almost did do the impossible: A lot of people don’t realize that I was two months pregnant when I won the Australian Open in 2017. But I’m turning 41 this month, and something’s got to give.
I’ve been reluctant to admit that I have to move on from playing tennis. It’s like a taboo topic. It comes up, and I start to cry. I think the only person I’ve really gone there with is my therapist
I have never liked the word retirement. It doesn’t feel like a modern word to me. I’ve been thinking of this as a transition, but I want to be sensitive about how I use that word, which means something very specific and important to a community of people. Maybe the best word to describe what I’m up to is evolution. I’m here to tell you that I’m evolving away from tennis, toward other things that are important to me. A few years ago I quietly started Serena Ventures, a venture capital firm. Soon after that, I started a family. I want to grow that family.
But I’ve been reluctant to admit to myself or anyone else that I have to move on from playing tennis. Alexis, my husband, and I have hardly talked about it; it’s like a taboo topic. I can’t even have this conversation with my mom and dad. It’s like it’s not real until you say it out loud. It comes up, I get an uncomfortable lump in my throat, and I start to cry. The only person I’ve really gone there with is my therapist! One thing I’m not going to do is sugarcoat this. I know that a lot of people are excited about and look forward to retiring, and I really wish I felt that way. Ashleigh Barty was number one in the world when she left the sport this March, and I believe she really felt ready to move on. Caroline Wozniacki, who is one of my best friends, felt a sense of relief when she retired in 2020.
Praise to these people, but I’m going to be honest. There is no happiness in this topic for me. I know it’s not the usual thing to say, but I feel a great deal of pain. It’s the hardest thing that I could ever imagine. I hate it. I hate that I have to be at this crossroads. I keep saying to myself, I wish it could be easy for me, but it’s not. I’m torn: I don’t want it to be over, but at the same time I’m ready for what’s next. I don’t know how I’m going to be able to look at this magazine when it comes out, knowing that this is it, the end of a story that started in Compton, California, with a little Black girl who just wanted to play tennis. This sport has given me so much. I love to win. I love the battle. I love to entertain. I’m not sure every player sees it that way, but I love the performance aspect of it—to be able to entertain people week after week. Some of the happiest times in my life were spent waiting in that hallway in Melbourne, and walking out into Rod Laver Arena with my earphones in and trying to stay focused and drown out the noise but still feeling the energy of the crowd. Night matches in Arthur Ashe Stadium at Flushing Meadows. Hitting an ace on set point.
My whole life, up to now, has been tennis. My dad says I first picked up a racket when I was three, but I think it was even earlier. There’s a picture of Venus pushing me in a stroller on a tennis court, and I couldn’t have been more than 18 months. Unlike Venus, who’s always been stoic and classy, I’ve never been one to contain my emotions. I remember learning to write my alphabet for kindergarten and not doing it perfectly and crying all night. I was so angry about it. I’d erase and rewrite that A over and over, and my mother let me stay up all night while my sisters were in bed. That’s always been me. I want to be great. I want to be perfect. I know perfect doesn’t exist, but whatever my perfect was, I never wanted to stop until I got it right.
Being Serena
And still being Serena!
To me that’s kind of the essence of being Serena: expecting the best from myself and proving people wrong. There were so many matches I won because something made me angry or someone counted me out. That drove me. I’ve built a career on channeling anger and negativity and turning it into something good. My sister Venus once said that when someone out there says you can’t do something, it is because they can’t do it. But I did do it. And so can you.
If you watched King Richard, then you know that when I was little, I was not very good at tennis. I was so sad when I didn’t get all the early opportunities that Venus got, but that helped me. It made me work harder, turning me into a savage fighter. I’d travel to tournaments with Venus as her hitting partner, and if there was an open slot, I’d play. I followed her around the world and watched her. When she lost, I understood why, and I made sure I wouldn’t lose the same way. That’s how I started to move so fast up the rankings, because I learned the lessons from Venus’s losses instead of the hard way, from my own. It was as if I were playing her matches, too. I’m a good mimic. Growing up I tried to copy Pete Sampras. I loved Monica Seles, and then I studied Monica Seles. I watched, I listened, then I attacked. But if I hadn’t been in Venus’s shadow, I would never be who I am. When someone said I was just the little sister, that’s when I got really fired up.
I started playing tennis with the goal of winning the U.S. Open. I didn’t think past that. And then I just kept winning. I remember when I passed Martina Hingis’s grand slam count. Then Seles’s. And then I tied Billie Jean King, who is such an inspiration for me because of how she has pioneered gender equality in all sports. Then it was climbing over the Chris Evert–Martina Navratilova mountain. There are people who say I’m not the GOAT because I didn’t pass Margaret Court’s record of 24 grand slam titles, which she achieved before the “open era” that began in 1968. I’d be lying if I said I didn’t want that record. Obviously I do. But day to day, I’m really not thinking about her. If I’m in a grand slam final, then yes, I am thinking about that record. Maybe I thought about it too much, and that didn’t help. The way I see it, I should have had 30-plus grand slams. I had my chances after coming back from giving birth. I went from a C-section to a second pulmonary embolism to a grand slam final. I played while breastfeeding. I played through postpartum depression. But I didn’t get there. Shoulda, woulda, coulda. I didn’t show up the way I should have or could have. But I showed up 23 times, and that’s fine. Actually it’s extraordinary. But these days, if I have to choose between building my tennis résumé and building my family, I choose the latter.
Earlier in my career, I never thought about having kids. There were times when I’ve wondered if I should ever bring kids into this world, with all its problems. I was never that confident or comfortable around babies or children, and I figured that if I ever did have a baby, I would have people taking care of it 24/7. I’m not going to lie—I definitely have a lot of support. But I’m also an incredibly hands-on mother. My husband will tell you I am too hands-on. In five years, Olympia has only spent one 24-hour period away from me. This past year, while I was recovering from a hamstring injury, I got to pick her up from school four or five days a week, and I always looked forward to seeing her face light up when she walked out of the building and saw me waiting there for her. The fact is that nothing is a sacrifice for me when it comes to Olympia. It all just makes sense. I want to teach her how to tie her shoes, how to read, where babies come from, and about God. Just like my mom taught me. As she grows, it’s something different every month. Lately she’s been into watching baking shows, which we do together. Now we bake with Play-Doh, which is so much fun. She loves this game called The Floor Is Lava, where you have to do whatever you can to avoid touching the ground. I love setting up my gym for the game, arranging my step-up boxes and weight machines like an obstacle course. Whatever she likes, I like.
Quitting in glory
I think tennis, by comparison, has always felt like a sacrifice—though it’s one I enjoyed making. When you’re younger, you see kids having fun, and you want to do that stuff but you know you have to be on the court, hoping that one day it will all pay off. I got pushed hard by my parents. Nowadays so many parents say, “Let your kids do what they want!” Well, that’s not what got me where I am. I didn’t rebel as a kid. I worked hard, and I followed the rules. I do want to push Olympia—not in tennis, but in whatever captures her interest. But I don’t want to push too hard. I’m still trying to figure out that balance.
In my own life, the balance has been slowly shifting toward Serena Ventures. I always say that I’m a sponge: At night I go to bed and I squeeze myself out so that the next day I can take up as much new information as I can. Every morning, I’m so excited to walk downstairs to my office and jump onto Zooms and start reviewing decks of companies we’re considering investing in. We’re a small but growing firm of six people scattered between Florida, where I mainly live, Texas, and California. I started investing nine years ago, and I really fell in love with early stage, whether it’s pre-seed funding, where you’re investing in just an idea, or seed, where the idea has already been turned into a product. I wrote one of the very first checks for MasterClass. It’s one of 16 unicorns—companies valued at more than $1 billion—that Serena Ventures has funded, along with Tonal, Impossible Foods, Noom, and Esusu, to name a few. This year we raised $111 million of outside financing, from banks, private individuals, and family offices. Seventy-eight percent of our portfolio happens to be companies started by women and people of color, because that’s who we are. On the other hand, my husband is white, and it’s important to me to be inclusive of everyone. Serena Ventures has been an all-female business until recently, when we brought in our first guy—a diversity hire!
A few years ago, I was at a conference organized by JPMorgan Chase, where I watched a talk between Jamie Dimon and Caryn Seidman-Becker, the CEO of the security company Clear. Caryn explained that less than 2 percent of all VC money went to women. I figured that she misspoke. I thought, There’s no way that 98 percent of that capital is going to men. I approached her afterward, and she confirmed it. I kind of understood then and there that someone who looks like me needs to start writing the big checks. Sometimes like attracts like. Men are writing those big checks to one another, and in order for us to change that, more people who look like me need to be in that position, giving money back to themselves. I’m so grateful to women like Caryn, as well as Sheryl Sandberg and others who have mentored me. It’s important to have women like that who believe in you and push you to think bigger and do bigger.
I’d like to think that thanks to me, women athletes can be themselves. They can play with aggression and pump their fists. They can wear what they want and say what they want and kick butt and be proud of it all
In the last year, Alexis and I have been trying to have another child, and we recently got some information from my doctor that put my mind at ease and made me feel that whenever we’re ready, we can add to our family. I definitely don’t want to be pregnant again as an athlete. I need to be two feet into tennis or two feet out.
This spring, I had the itch to get back on the court for the first time in seven months. I was talking to Tiger Woods, who’s a friend, and I told him I needed his advice on my tennis career. I said, “I don’t know what to do: I think I’m over it, but maybe I’m not over it.” He’s Tiger, and he was adamant that I be a beast the same way he is! He said, “Serena, what if you just gave it two weeks? You don’t have to commit to anything. You just go out on the court every day for two weeks and give it your all and see what happens.” I said, “All right, I think I can do that.” And I didn’t do it. But a month later, I gave it a try. And it felt magical to pick up a racket again. And I was good. I was really good. I went back and forth about whether to play Wimbledon, and the U.S. Open after that. As I’ve said, this whole evolution thing has not been easy for me.
I don’t particularly like to think about my legacy. I get asked about it a lot, and I never know exactly what to say. But I’d like to think that thanks to opportunities afforded to me, women athletes feel that they can be themselves on the court. They can play with aggression and pump their fists. They can be strong yet beautiful. They can wear what they want and say what they want and kick butt and be proud of it all. I’ve made a lot of mistakes in my career. Mistakes are learning experiences, and I embrace those moments. I’m far from perfect, but I’ve also taken a lot of criticism, and I’d like to think that I went through some hard times as a professional tennis player so that the next generation could have it easier. Over the years, I hope that people come to think of me as symbolizing something bigger than tennis. I admire Billie Jean because she transcended her sport. I’d like it to be: Serena is this and she’s that and she was a great tennis player and she won those slams.
Unfortunately I wasn’t ready to win Wimbledon this year. And I don’t know if I will be ready to win New York. But I’m going to try. And the lead-up tournaments will be fun. I know there’s a fan fantasy that I might have tied Margaret that day in London, then maybe beat her record in New York, and then at the trophy ceremony say, “See ya!” I get that. It’s a good fantasy. But I’m not looking for some ceremonial, final on-court moment. I’m terrible at goodbyes, the world’s worst. But please know that I am more grateful for you than I can ever express in words. You have carried me to so many wins and so many trophies. I’m going to miss that version of me, that girl who played tennis. And I’m going to miss you.
One Comment
John
Incredible stuff.It lightens off your day even if you’re not a tennis enthusiast.John